ENDORSEMENT POLICY
In the pursuance
of fulfilling the mission of the American Chiropractic Association's Council
on Occupational Health (ACACOH), the Council presents a program for Products
& Services Endorsement. The ACACOH will work directly with the American
Chiropractic Assocation regarding all potential endorsements of any product
or service. The ACA is the ultimate endorsing body. The ACACOH is a nonprofit
entity, founded in 1991 with the mission of fostering public health through
education, ergonomics, and optimal clinical management, and of advancing
the chiropractic profession in industry. The Executive Committee of the
ACACOH considers proposals for endorsement and/or recommendation of products
and/or services which may be of potential benefit to its membership and/or
to the general public. All proposals must be submitted in writing (see guidelines
and application). Submitted proposals will be subject to the scrutiny of
the Executive Committee and/or a panel of experts designated by the Committee
for evaluation and consideration of the following:
1. Potential benefit to ACACOH membership
2. Correct ergonomic design and/or function for use of the product by the
general public
3. Specific application of product and/or service to occupational health
Following evaluation, the applicant
will be notified of the decision regarding endorsement and/or recommendation
of the product and/or services. If there is an endorsement, the applicant/company
will receive:
· The distinctive ACACOH seal with mention of endorsement saying
product and/or service meets the highest standard set by the Council;
· The privilege and right to use the endorsement logo (set forth
by a written agreement) on the product itself, and in marketing materials
and campaigns for the period of one year;
· The right to print the findings of the Council and/or expert panel
of experts in its marketing materials;
· A Media Release written by the ACACOH on ACACOH stationery stating
the findings and endorsement and/or recommendation.
In the event an endorsement is not given by the ACACOH, a written evaluation
and explanation will be provided along with recommendations for the product
and services. Please submit your product and/or service, along with the
application and fee, and minimally 5 samples of the product for review.
Bearing the prestigious endorsement of the ACACOH significantly enhances
the value of your product or service to your potential and existing customers.
RESPONSIBILITIES OF APPLICANT
The applicant is responsible for the following aspects of seeking an endorsement:
1. Any and all legal representation and review by their own legal team at
their own expense;
2. Provide (minimally) 5 samples of the product for evaluation along with
(minimally) 5 sets of submission materials to include: application, samples,
and product support materials;
3. Bear all costs for evaluation and rendering of findings;
4. Provide all materials for representing its products at any chiropractic
trade shows, seminars, etc., that the ACACOH might choose to function at;
5. Sign a written agreement as stipulated by the ACACOH;
6. Indemnify the ACACOH against all legal action that may arise while the
product and/or service bears the endorsement of the ACACOH.
The
ACACOH and/or panel of experts will be responsible to:
1. Review written proposals and may request a presentation by the organization
at a designated time;
2. Review product and/or service for design and function and purpose;
3. Each committee or panel member will submit a written review to be compiled
into final report of findings;
4. Provide written findings and conclusions regarding endorsement and/or
recommendation, or written explanation of denial of endorsement and/or recommendation;
5. Provide organization with written agreement between parties to be for
a one year period;
6. Provide media releases on ACACOH stationery indicating endorsement and
findings;
7. Provide use of ACACOH logo as outlined in the agreement.
Parties interested in possible endorsements of products and/or services
should contact the ACACOH at 507-455-1025.